@article{Samohodkin2026stress-inducing,
author={Samohodkin, E.V.},
title={Stress-Inducing Marketing Stimuli: Implications for Consumer Working Memory in Fast-Moving Consumer Goods},
journal={Bulletin of Kemerovo State University. Series: Humanities and Social Sciences},
publisher={Kemerovo State University},
year={2026},
pages={225-235},
volume={10},
issue={2},
}